Meta brought channels to WhatsApp for the first time last week.
Zuckerberg previously had a public chat with Adam Mosseri, the head of Instagram, on his channel. They can also invite others to join their channel as a collaborator. Zuckerberg has been using his channel to share announcements and updates on Meta's products.Īlong with text updates, creators can post images, videos and audio clips. Until now, it had been limited to select creators.īroadcast channels allow users to send messages to their followers, who can react to them and vote in polls, but aren't able to respond directly. Meta CEO Mark Zuckerberg wrote on his own channel that the company is rolling out the feature globally today. Instagram's broadcast channels, a Telegram-style one-way messaging feature, will soon be available more broadly.
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